WeChat’s Mini Programs can facilitate e-commerce functionality on WeChat and is amongst the most popular in China for social commerce. The platform facilitated transactions worth an estimated 1.6 trillion yuan ($250 billion) last year, doubling year on year growth.

WeChat hosts over 2 million Mini Programs, compared to Apple App Store’s 1.96 million and Google Play Store’s 2.87 million. This platform has rapidly established itself as a highly effective low-cost route to reaching the China market.

Regroup China has been building WeChat mini programs for many European luxury and high street retailers as well as food and drink brands and developing booking capabilities for the student property market.

China accounted for around 50% of global online retail sales in 2022! As China’s online population is set to increase, this figure will only go up and selling to WeChat’s rapidly-growing audience will become ever more important.

Join Regroup in a Webinar on Thursday 19th October, at 11am BST on how to set up and use a WeChat mini program to establish a direct sales route to the world’s largest online market. Click here for further details

Planning to establish an online presence in China?

Join our exclusive webinar discussing the complexities of establishing an online presence in China.

Our experts will cover #PIPL#SEO, and #PPC for #Baidu and discuss #regulations governing #data protection, privacy, and site speed in China. With keynote speakers Richie He, Business Advisory Assistant Manager of Dezan Shira & Associates and Scott Muir, Director and Founder of Regroup China, you’ll gain valuable insights into:

➡️Personal Information (#PI) protection➡️Privacy notices➡️SEO protocol for China➡️Baidu’s paid search

📌Save your seat and register now:

    Global Energy Systems is a renewable energy company, designing and manufacturing Air Source Heat Pumps, from their UK-base, saving customers on their energy bills as well as benefiting the environment, with resultant emissions being reduced by up to 60%.

    Regroup have overseen a complete web site refresh, whilst managing a Paid Search, SEO and Social advertising campaign for GES, helping to reach a wider audience throughout the UK.

    Click here to see how you can save your energy bills – https://globalenergysystems.co.uk/

    Stucken Melchers is one of Europe’s leading trading companies in the natural fibre sector, specialising in luxury animal fibres such as Cashmere, Camel wool, and Angora.
    Regroup were commissioned to produce a clean and intuitive design for the new corporate web site, using WordPress as the chosen platform, for ease of maintenance.

    The new site is now live at https://www.stuckengroup.de/

    Charabanc, the original luxury car fragrance brand, takes inspiration from the halcyon days of automobile travel to produce the ultimate in luxury car diffusers.

    Regroup were commissioned to produce a classic and intuitive design and full functional upgrade to reflect Charabanc’s unique offering in the market, using Shopify as the chosen e-commerce platform.

    Carrie Hindmarsh, Co-Founder of Charabanc stated “Our web site is key. it’s our shop front to the world. We were happy using Regroup as they came with a wealth of experience and professionalism and delivered 100% to brief. Their experience in the Western markets as well as in China is invaluable to us, these being our key markets.”

    The new site is now live at www.charabanc.com and will soon be followed by a Chinese language version.

    We are pleased to announce the launch of new homeware brand; Agra Dura today – https://agradura.co.uk/

    Agra Dura is a unique concept, producing high quality, handmade homeware products using only the finest sourced marble and other durable stoneware materials. Making luxury affordable.

    Regroup have created a brand identity for Agra Dura, as well as launching their Magento store, and Instagram shop.

    #Forged by nature, fashioned by hand

    Regroup have overseen a total makeover of the new 3D Neopac web site.

    3D Neopac is India’s leading plastic tubes manufacturer, and the new web site designed and built by Regroup showcases 3D Neopac’s company and history, it’s capabilities in tube making, their latest Eco-Design investments and job offers in India. Visit the new site at https://www.3d-neopac.com/.

    Regroup launch The Park web site (https://www.theparkoxford.com) – AIG’s latest state of art student accommodation property, based in Oxford, in close proximity to Oxford Brookes University.

    Merry Christmas and Happy New Year to Everyone.

    Regroup have launched German watchmaker Eugen Wegner’s Chinese website and Wechat store as key initiatives to help the brand establish a foothold in the burgeoning luxury watch market in China.

    Established in 1897, this brand has recently been revived by the great-great grandchildren of the founder, Mr Eugen Wegner. Their range of fully mechanical watches are inspired by traditional
    timepieces from Eugen Wegner’s history, and are exclusively designed, developed and hand-crafted in their own workshops in Hamburg.

    Building on our strong experience China’s increasingly sophisticated watch market, Regroup were commissioned to bring this project to life.

    Scott Muir, MD of Regroup, said: “We are pleased to be a part of this historic brand’s story in China. The launch of these channels will help build brand awareness and sales in this incredibly exciting market.”

    Jantje von Reeken, great-great granddaughter of the founder, and current director of marketing, said: “We’re thrilled with the new web-pages and Wechat store. Eugen Wegner is passionate about traditional watchmaking, but we appreciate the importance of quality digital marketing too”.